News, recipes, vendor stories and tips from the heart of Auckland's freshest marketplace.
We're thrilled to announce the official launch of MS Smart Shop in Auckland, New Zealand. Bringing fresh, locally-sourced groceries to your doorstep faster than ever before.
Sarah Mitchell
Head of Marketing
Discover rose tteokbokki, the creamy, spicy Korean comfort food perfect for NZ Autumn. Find ingredients and a simple recipe at MS Smart Shop.
MS Smart Shop Team
Curious about takoyaki recipe? Here is everything you need to get started this Autumn. Learn why this delicious dish is worth making at home, with fresh ingredients available at MS Smart Shop.
MS Smart Shop Team
Talk about buying food tips admidst food crisis.: What You Need to Know This Autumn — fresh insights from MS Smart Shop.
MS Smart Shop Team
From eco-friendly packaging to partnering with local farms that use sustainable growing practices, here's a look at how Ms Online Shop is helping build a greener Auckland.
Sarah Mitchell
Our biggest app update yet is here. Version 2.0 brings AI-powered smart shopping lists, one-tap reorder of your favourite items, and a fresh new interface that's faster and easier to use.
James Chen
Save money, reduce waste, and eat healthier with these simple but powerful grocery shopping habits. Our in-app smart lists make all of this effortless.
James Chen
Meal prepping doesn't have to be boring. With fresh ingredients from local vendors on Ms Online Shop, we'll show you how to prepare a full week of nutritious meals in just two hours.
Aiko Tanaka
Since launch, our partner vendors have seen an average 45% increase in sales. We sat down with five of them to hear their stories.
Emma Thompson
Meet one of our most beloved vendors. Harley's Farm Fresh has been supplying Auckland families with organic seasonal produce for over 15 years. Now they're on Ms Online Shop.
Emma Thompson
Busy week? These quick, flavourful recipes use everyday ingredients you can grab on Ms Online Shop. No complicated prep, just great food on the table in under 30 minutes.
Aiko Tanaka
